Visual Identity / Packaging / Marketing
Bumble Bee Foods
Logo/4 Boxes/Style Guide/Product Display
Designer
Bumble Bee Foods, known for their canned seafood products, wanted to venture out with a line of ready-to-eat mini meals under a new "Land & Sea" sub-brand. As lead designer on the project, I created the visual identity for the new sub-brand, in-store product displays, and packaging for each flavor.